#book-marketing

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www.esquire.com
1 week ago
Books

Are You Cool Enough for the Latest Sally Rooney Novel?

Sally Rooney's novel 'Intermezzo' generated significant social media buzz prior to its release, showcasing unique marketing strategies and reader excitement. [ more ]
#publishing-industry
www.theguardian.com
1 week ago
Writing

Melania Trump has a memoir coming out and she's acting pretty strangely | Arwa Mahdawi

Melania Trump's upcoming memoir lacks marketing excitement despite typical trends in publishing and previous family practices.
The simplicity of Melania's book cover reflects a different approach to branding among Trump memoirs. [ more ]
Hubspot
4 months ago
Marketing

7 Things Creators Should Know About Marketing Their Book

Book marketing is a crucial step after finishing writing a book and requires time, effort, and strategic planning. [ more ]
www.theguardian.com
1 week ago
Writing

Melania Trump has a memoir coming out and she's acting pretty strangely | Arwa Mahdawi

Melania Trump's upcoming memoir lacks marketing excitement despite typical trends in publishing and previous family practices.
The simplicity of Melania's book cover reflects a different approach to branding among Trump memoirs. [ more ]
Hubspot
4 months ago
Marketing

7 Things Creators Should Know About Marketing Their Book

Book marketing is a crucial step after finishing writing a book and requires time, effort, and strategic planning. [ more ]
morepublishing-industry
#reader-engagement
Fast Company
2 months ago
Books

A new generation of authors is finally making book merch interesting

Producing a fragrance requires significant funding; author used book advance creatively to finance a personalized perfume tied to her essay collection. [ more ]
Fast Company
2 months ago
Books

A new generation of authors is finally making book merch interesting

Launching a personalized fragrance linked to a book can be a unique and thoughtful way to engage readers beyond traditional merchandise. [ more ]
Fast Company
2 months ago
Books

A new generation of authors is finally making book merch interesting

Producing a fragrance requires significant funding; author used book advance creatively to finance a personalized perfume tied to her essay collection. [ more ]
Fast Company
2 months ago
Books

A new generation of authors is finally making book merch interesting

Launching a personalized fragrance linked to a book can be a unique and thoughtful way to engage readers beyond traditional merchandise. [ more ]
morereader-engagement
Boston.com
3 months ago
US news

How a self-published book broke 'all the rules' and became a bestseller

A TikTok influencer's promotion of 'The Shadow Work Journal' led to viral success, earning him over $150,000 and a career shift. [ more ]
Forbes
4 months ago
Marketing

Council Post: Six Book Marketing Strategies Proven By Real Authors

Hosting interactive virtual book readings can create stronger reader bonds and boost sales. [ more ]
Shopify
5 months ago
Web design

How To Self-Publish a Book in 8 Steps (2024) - Shopify

Self-publishing tools are more accessible now, allowing writers to bypass traditional publishing hurdles and take control of their book's journey. [ more ]
#kathryn-scanlan
www.theguardian.com
6 months ago
Books

Kathryn Scanlan: Gordon Burn prize winner on pushing the boundaries of fiction

The word 'taut' is overused in book marketing, ironically fitting for Kathryn Scanlan's work.
Scanlan's books blur the line between novel and nonfiction, creatively constructed from real-life sources. [ more ]
www.theguardian.com
6 months ago
Books

Kathryn Scanlan: Gordon Burn prize winner on pushing the boundaries of fiction

Taut is an overused word in book marketing, but Kathryn Scanlan's work truly embodies its meaning.
Scanlan blurs the line between novel and nonfiction by editing and rearranging real-life conversations to create unique literary pieces. [ more ]
www.theguardian.com
6 months ago
Books

Kathryn Scanlan: Gordon Burn prize winner on pushing the boundaries of fiction

The word 'taut' is overused in book marketing, ironically fitting for Kathryn Scanlan's work.
Scanlan's books blur the line between novel and nonfiction, creatively constructed from real-life sources. [ more ]
www.theguardian.com
6 months ago
Books

Kathryn Scanlan: Gordon Burn prize winner on pushing the boundaries of fiction

Taut is an overused word in book marketing, but Kathryn Scanlan's work truly embodies its meaning.
Scanlan blurs the line between novel and nonfiction by editing and rearranging real-life conversations to create unique literary pieces. [ more ]
morekathryn-scanlan
Noah Kagan
8 months ago
Marketing

The Marketing of Million Dollar Weekend.

Setting ambitious goals for book sales and leveraging timelines to drive results
Importance of reaching out to influencers well in advance and building genuine engagement with the audience [ more ]
Entrepreneur
9 months ago
Books

Make Your Book Become a Bestseller With This Proven Strategy | Entrepreneur

Traditional book marketing strategies may not always lead to bestseller status
Genuine readership and engagement are more important than superficial metrics [ more ]
Noah Kagan
2 months ago
Deliverability

Million Dollar Weekend crossed 100,000 sales!! - Noah Kagan

Utilize a 3-part system for continuous book marketing: Exposure (customized content), Collection (build email lists), and Nurture (welcome sequences). [ more ]
Nytimes
3 months ago
Books

Emily Henry on Writing Best-Sellers Without Tours and TikTok

Emily Henry, author of 'Funny Story,' achieves success by focusing on writing, not the spotlight. [ more ]
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