#beverage-industry

#beverage-industry

Chilled beer tastes better due to the arrangement of alcohol molecules at lower temperatures. [ more ]

The gin and tonic originated in India during British Imperialism to encourage the consumption of quinine.

Tonic water sales in the U.S. are on the rise, with innovative flavors enhancing the classic G&T experience. [ more ]

Some brands are leveraging the trend of people asking for free products for bachelorette parties to drive trial and brand awareness.

Lemon Perfect is receiving almost 100 requests per day for free products by setting up a page on its website for submissions. [ more ]

Venture-backed beverage startups raising significant funding

Focus on disrupting established players in the beverage industry [ more ]

The hard cider category is experiencing a comeback with a slight increase in dollar sales despite a decline in case sales.

Experts emphasize the importance of variety in sweetness, flavor combinations, and ABV levels to overcome perception challenges in the hard cider segment. [ more ]

Regenerative agriculture certifications, such as Regenified, are gaining popularity in the beverage industry.

The rise of these certifications raises questions about the shift towards regenerative farming and its value. [ more ]