#ai-powered-personalization

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#customer-lifetime-value-clv #advertising-evolution #saas-marketing #peloton-iq #membership-price-increases
Marketing
fromForbes
1 day ago

Evolving The Advertising Landscape: Measuring And Maximizing CLV

AI-driven, precisely timed, personalized advertising increases customer lifetime value by identifying high-value customers and fostering acquisition, long-term loyalty, and sustained engagement.
Artificial intelligence
fromFast Company
1 week ago

Peloton is pivoting to AI. Here's how it's using custom-built models to improve your workout

Peloton will use AI-driven personalization and community-focused features to reduce churn, boost engagement, and recover growth while raising subscription prices.
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