#ai-in-market

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MarTech
6 months ago
Marketing

3 steps to determine if AI is the answer to your problem | MarTech

Marketers are being told to embrace AI, but many CMOs and CEOs don't understand how it fits into their marketing strategies or what problems it solves.
The demand for AI in marketing is similar to when CMOs hired data scientists, but lacked understanding of the problems being solved. [ more ]
Entrepreneur
6 months ago
Artificial intelligence

I Tested AI Tools So You Don't Have To. Here's What Worked - and What Didn't. | Entrepreneur

Opinions expressed by Entrepreneur contributors are their own.
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