#Twitch

#Twitch

Twitch will no longer allow Australians under 16 to create accounts starting December 10, a Twitch spokesperson told TechCrunch. Existing accounts for users under 16 will be deactivated on January 9. Globally, Twitch is open to users 13 and older, and anyone under the legal age of adulthood in their region must have a parent or guardian involved, the spokesperson said.

E.l.f. Cosmetics wants to inject more performance into its Twitch advertising with the new in-stream shoppable integration. The capability is powered by Amazon Ads, allowing E.l.f. to draw on the e-commerce giant's troves of retail media data to better target and measure campaigns. The timing aligns with the gear up to the holiday season, a critical sales window for retail brands.

I think I'm the only streamer on the planet who was pulling 100,000 viewers [per stream] consistently, but now I get like seven or eight thousand across Twitch and YouTube.

Dodds is hosting a 24-hour Twitch live stream at State Farm Arena to announce Atlanta's 2025-26 NBA schedule, marking a first-of-its-kind collaboration.