""It's hard to believe that it has been two decades since The Hoxton, Shoreditch opened its doors, transforming an old East London car park into a vibrant hub of style and community. As the first property in The Hoxton series, it has set the standard for modern hospitality, and its impact can be seen across the UK, Europe, and the US, with 19 locations and more on the horizon, including Melbourne, Oslo, Nashville, and Mexico City. To celebrate this remarkable milestone, The Hoxton is unveiling refreshed interiors that blend contemporary design with the brand's signature warmth.""
""The revitalized interiors at The Hoxton, Shoreditch are the result of an extensive collaboration with Ennismore's in-house design team at AIME Studios. The goal was to create a lighter, more contemporary atmosphere that retains the hotel's unique character. Guests will find familiar elements, such as the poured concrete flooring and iconic large-scale glass pendants, now illuminated by natural light streaming through the double-height windows. The design thoughtfully references Shoreditch's industrial heritage while incorporating modern aesthetics.""
The Hoxton, Shoreditch marks twenty years since opening, having converted an East London car park into a cultural and hospitality landmark. The property serves as the inaugural Hoxton and anchors a growing portfolio across the UK, Europe, and the US, with 19 locations and planned openings in Melbourne, Oslo, Nashville, and Mexico City. Refreshed interiors were created with Ennismore's AIME Studios to introduce a lighter, contemporary atmosphere while preserving character. Design elements reference Shoreditch's industrial heritage through brick-clad walls, poured concrete floors, large glass pendants, and tactile finishes. Local art, vintage accessories, and custom furniture reinforce a communal, homey lobby environment.
Read at Food & Beverage Magazine
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