Rethinking design awards in an AI world
Briefly

Rethinking design awards in an AI world
"Winning design awards is part and parcel of the culture of design teams. With AI assimilating into the design process, award bodies now need to rethink their judging criteria and recognise the human beyond the automation with a new innovative perspective."
"As winners were slowly announced, two emotions followed after: one showing a sigh of relief, having clinched recognition for hard work won; The other is showing remorse for not having made it to the podium but is gently comforted by teammates around you."
"Anticipation became anguish as we didn't hear our name being called out. Just when we lost hope, the announcer called out our team, winning the award of being the best team that was AI-ready."
Winning design awards is integral to design teams, creating a culture of anticipation and recognition. As AI becomes part of the design process, award bodies must adapt their judging criteria. The emotional experience during award ceremonies is palpable, with participants feeling nervous and excited. Winning brings relief and validation, while losing can lead to disappointment. The recognition of being AI-ready highlights the importance of balancing human creativity with technological advancements in design.
Read at Medium
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