The WNBA is set to expand to a historic 18 teams with the addition of franchises in Cleveland (2028), Detroit (2029), and Philadelphia (2030). This decision was driven by careful market analysis and reflects the league's heightened popularity, evidenced by record viewership and merchandise sales. Commissioner Cathy Engelbert highlighted the importance of these cities' support for women's basketball, as the league continues to attract notable talent. However, the WNBA also faces challenges, particularly with ongoing labor negotiations aiming for better player compensation.
The WNBA's expansion to 18 teams reflects unprecedented demand for women's basketball and a commitment to growing the league's stature and outreach.
Commissioner Cathy Engelbert emphasized that the new teams in Cleveland, Detroit, and Philadelphia deliver a powerful statement about the league's momentum.
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