The TikTokification of news and why it matters
Briefly

The TikTokification of news and why it matters
"In his seminal book " Amusing Ourselves to Death," the late Neil Postman rued a media landscape in which news was presented in ever shrinking nuggets of time. "While brevity does not always suggest triviality, in this case it clearly does. It's simply not possible to convey a sense of seriousness about any event if its implications are exhausted in less than one minute's time," he wrote."
"People in the news industry are paying attention. Media organizations from The Washington Post to the U.K.'s Daily Mail are investing resources in TikTok. But much of the news content people are seeing on the platform is not the work of traditional news outlets, or even independent journalists, but of "content creators" who may do their own reporting or repurpose the work of others."
""A fifth of U.S. adults now regularly get news on TikTok, up from just 3% in 2020. In fact, during that span, no social media platform we've studied has experienced faster growth in news consumption," Pew Research Center reported last month. The growth is highest among young adults. According to Pew, 43% of adults under 30 say they regularly get news from TikTok, up from 9% in 2020."
Short televised news segments historically averaged about 45 seconds, limiting the capacity to convey seriousness when events are summarized in under a minute. Decades later, short-form video platform TikTok emerged as an increasingly important news source, attracting a fifth of U.S. adults and 43% of adults under 30 who regularly get news there. Traditional media outlets are investing in TikTok while much content on the platform comes from independent creators who repurpose or conduct their own reporting. Nonprofit organizations are training creators to improve journalistic skills. The platform offers a wide variety of news but raises questions about trustworthiness and media literacy.
Read at Deseret News
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