
"Sarah Cardell, the CMA's chief executive, said the agreements marked an important milestone. "These proposed commitments will boost the UK's app economy and are the first of many measures," she said. "The ability to secure immediate commitments from Apple and Google reflects the unique flexibility of the UK's digital markets competition regime and offers a practical route to swiftly address the concerns we've identified.""
"As part of the deal, both companies have also agreed not to use data collected from third-party app developers in ways the regulator considers unfair. Cardell described the changes as "important first steps", adding that the CMA would continue working with the companies on further remedies. The watchdog said it would "closely monitor" implementation and would not hesitate to impose legally binding requirements if the commitments were not honoured."
The Competition and Markets Authority concluded Apple and Google hold an effective duopoly over UK app distribution and secured commitments to improve transparency and competition. The firms pledged not to give preferential treatment to their own apps and to clarify how third-party apps are reviewed and approved for sale. The regulator designated both app stores as having strategic market status, granting enhanced powers under the digital competition regime. Both companies agreed not to use developer data in unfair ways. The CMA will closely monitor implementation and may impose legally binding requirements if commitments are not honoured.
Read at Business Matters
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