Range Media Partners And Google Team On Microdramas Initiative Through Their 100 Zeros Partnership

"100 Zeros is venturing into the explosive popularity of microdramas. The company has built a robust and holistic infrastructure spanning financing, production, distribution, and monetization across a broad spectrum of vertical videos. 100 Zeros is also working across various verticalized genres including other scripted formats as well as non-scripted ones to create a diverse slate of serialized, bingeable content optimized for mobile viewing."

"Some of the initial slate includes Dateable from The Bachelor creator Mike Fleiss, The O.C. creator McG returning to Orange County with Newport Beach as well as a slate of upcoming projects American Idol creator Simon Fuller. They will also partner with with Artists For Artists (AFA), Kenan Thompson and John Ryan Jr.'s production shingle, a 90s-inspired kidnapping thriller with a dark comedic edge."

"Google TV's microdrama mobile viewing experience not only offers a frictionless content-first experience for users, but it also provides a path for content creators to distribute and monetize microdrama content without needing to build and maintain their own first party app."

100 Zeros is a production partnership between Range Media Partners and Google focused on creating microdramas optimized for mobile viewing. The company has developed comprehensive infrastructure for financing, production, distribution, and monetization of vertical video content across multiple genres including scripted and non-scripted formats. Initial projects feature prominent creators: Mike Fleiss's Dateable, McG's Newport Beach, Simon Fuller's upcoming projects, and a collaboration with Artists For Artists on a 90s-inspired thriller. Range is establishing specialized standing sets for efficient production. Content will distribute primarily through Google TV's mobile app on Android, which provides creators with monetization opportunities without requiring separate apps.

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