After Half a Century, We're Reestablishing Contact With Nike's Most Legendary Sneaker
Briefly

After Half a Century, We're Reestablishing Contact With Nike's Most Legendary Sneaker
"The Moon Shoe was never actually released in large quantities - legend has it that a few pairs made it out into the world, with Nike reporting that a 'very limited run of pairs were available for purchase in the fall of 1972 at Nike's Athletic Department store in Eugene.'"
"The combination of scarcity and legacy lead to the silhouette instantly becoming something of a cult icon and a highly sought-after collector item (like, $450,000 sought-after)."
"Nike has historically been hesitant to reboot the style - until now. After teasing the silhouette in a handful of extremely limited-edition, pastel-centric shades with French luxury label Jacquemus, Nike is finally giving the Moon Shoe a mass-market release."
The Nike Moon Shoe, created over 50 years ago, is finally being released to the public. Originally designed for the 1972 Olympic Marathon trials, it features the pioneering 'waffle' sole unit by Nike founder Bill Bowerman. Despite its limited availability, the Moon Shoe became a cult icon and highly sought-after collector's item, with prices reaching $450,000. Nike has previously hesitated to reboot this style but is now launching a mass-market version in 'Soft Pearl/Black' after collaborations with luxury label Jacquemus.
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