"Spotlight Listings give properties premium placement on the website and features an expanded image gallery. In addition to the launch of Spotlight Listing, Realtor.com also rolled out enhanced features of its Local Expert marketing product. The company said the enhanced features allow agents to showcase recent sales, ratings or reviews, as well as build credibility with potential clients through targeted, high-visibility ads, and enhanced profiles."
"As the market shifts in favor of buyers, agents need tools that not only promote homes to motivated buyers but also elevate their personal brand, Owais Siddiqui, Realtor.com's senior director of product management, said in a statement. Spotlight Listings and Local Expert deliver a powerful combination Spotlight Listings helps sellers elevate visibility with serious buyers, while Local Expert helps agents to build lasting brand recognition and drive new business."
Realtor.com introduced Spotlight Listings, a premium listing solution that gives properties prominent placement and an expanded image gallery to capture buyer attention. The company also enhanced Local Expert marketing features to let agents showcase recent sales, ratings, and reviews, and to build credibility through targeted, high-visibility ads and enhanced profiles. The combined offerings aim to increase listing visibility in search results, attract motivated buyers, and help agents strengthen personal brands and generate new business. The tools respond to a buyer-favorable market by providing promotional and branding capabilities for agents to reach serious buyers and cultivate long-term recognition.
Read at www.housingwire.com
Unable to calculate read time
Collection
[
|
...
]