"The bipartisan coalition claims that Meta, which owns Facebook and Instagram, has allowed companies to advertise weight-loss products using deceptive AI-generated images and false claims about effectiveness. "Pennsylvanians deserve honest information about their health, not AI-generated deception designed to push potentially unsafe products by exploiting customer insecurity," AG Sunday said. Many weight-loss advertisements on Meta platforms exploit customers' insecurities, promoting rapid weight loss tied to events such as holidays and weddings without providing necessary health warnings, Sunday's office said in a release."
"The coalition calls on Meta to restrict prescription drug advertising to only FDA-approved products, require clear disclosure of risks and side effects in weight-loss promotions and clearly label AI-generated material while improving detection systems. Also, the coalition asks Meta to prohibit AI-generated content in weight-loss ads and redirect users to safety and educational resources for weight loss. ©2025 Cox Media Group"
Pennsylvania Attorney General Dave Sunday and 34 other state attorneys general formed a bipartisan coalition targeting misleading AI-generated weight-loss advertisements on Meta platforms. The coalition alleges that companies have used deceptive AI-generated images and false effectiveness claims on Facebook and Instagram, exploiting customers' insecurities and promoting rapid weight loss linked to events like holidays and weddings without necessary health warnings. The group demands that Meta restrict prescription drug advertising to FDA-approved products, require clear disclosures of risks and side effects, clearly label AI-generated content, improve detection systems, prohibit AI-generated weight-loss ad content, and redirect users to safety and educational resources.
Read at WPXI
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