"Telemetry: the in situ collection of measurements or other data at remote points and their automatic transmission to receiving equipment (telecommunication). When you mention that word to anyone who's been around technology long enough, you'll probably be given a response akin to derision. That's because most people associate telemetry with an invasion of privacy. In today's world, companies and services go out of their way to collect data from users because it has value. Data can be used to create profiles for targeted marketing. Data can also be sold. Companies pay anywhere from a few cents to a few dollars per user because they know how troves of user data can help them."
"Canonical's Ubuntu telemetry collection is done out in the open. This was brought to the fore recently when Canonical announced a change to how the company collects data. This was announced on the official Ubuntu Discord, and the company went into great detail about what is to come. Essentially, Canonical is swapping out an aging system (Ubuntu Report) for something new (Ubuntu Insights). In both systems, telemetry is totally opt-in, and zero personal information is collected."
Telemetry refers to automated collection and transmission of measurements or other data from remote points. Many companies collect user data because it has value for profiling, targeted marketing, or resale, with firms sometimes paying per-user amounts. Linux distributions tend to be more transparent about data collection practices. Canonical implements telemetry on Ubuntu as an opt-in system that does not collect personal information. Canonical announced on the official Ubuntu Discord that it will replace the older Ubuntu Report system with a new Ubuntu Insights platform and provided detailed information about the forthcoming change.
Read at ZDNET
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