"“Netflix has built a surveillance program designed to illegally collect and profit from Texans' personal data without their consent,” Paxton says in the complaint, adding that the company “is not the ad-free and kid-friendly platform it claims to be.” In plain English, the suit asks the court to force Netflix to stop the alleged disclosures, purge any data obtained improperly and flip kids' account settings so autoplay is off by default."
"Paxton's filing says Netflix tracked and logged viewing habits, device information, household network details, application usage and other “sensitive behavioral data,” then disclosed those records to commercial data brokers and advertising technology companies. The suit argues that those disclosures clash with Netflix's long-cultivated image as an ad-free, kid-friendly service and asks for civil penalties along with court-ordered changes to its practices under Texas consumer protection law."
"The lawsuit alleges that Netflix “shopped” detailed viewing and device logs into the wider ad-tech ecosystem, turning routine interactions on the platform into sellable audience segments. The filing also claims that product choices such as autoplay are deliberately designed to keep users, including children, watching longer, which in turn increases the volume of behavioral data Netflix can collect."
Texas Attorney General Ken Paxton sued Netflix, alleging illegal collection and profit from Texans’ personal data, including data tied to children. The complaint claims Netflix tracked and logged viewing habits, device information, household network details, application usage, and other sensitive behavioral data. It alleges Netflix disclosed these records to commercial data brokers and advertising technology companies. The suit argues these disclosures conflict with Netflix’s image as an ad-free, kid-friendly service. The complaint seeks court orders to stop the alleged data sharing, delete data gathered without consent, and turn autoplay off by default on children’s profiles, along with civil penalties under Texas consumer protection law.
#data-privacy #consumer-protection #advertising-technology #childrens-online-safety #autoplay-settings
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