"Parisian multihyphenate artist Bonnie Banane has released her latest music video, 'Hoes of Na,' a satirical exploration of wellness culture, presented with an edge of dark humour. Directed by Alma de Ricou and Manon Engel, both seasoned talents in the fashion realm, the video critiques the pursuit of perfection through a lens that is both visually striking and thought-provoking. @ bonnie.banane"
"This innovative visual piece contrasts the serene ideals often associated with yoga by introducing elements of body horror and obsession, transforming a quest for flexibility into a commentary on the darker sides of wellness culture. As Bonnie leads a yoga class, her portrayal of a charismatic yet wicked guru shifts the narrative from calm to chaos, highlighting a chilling cult-like fanaticism that develops within a community centred around distorted ideals of balance and alignment."
"The directors, who have collaborated with renowned fashion houses such as Chanel, Dior, Jean Paul Gaultier, and Rick Owens, infuse the project with their distinct style, resulting in a glossy and captivating aesthetic. The video serves as both an entertainment piece and a critique, inviting viewers to reflect on the realities of modern yoga culture and our collective fascination with maintaining a curated image."
Bonnie Banane's 'Hoes of Na' uses satire and dark humour to interrogate contemporary wellness culture by transforming a yoga class into a nightmare of obsession and body horror. The video follows Bonnie as a charismatic yet wicked guru whose teachings spiral from calm instruction into cult-like fanaticism, exposing distorted ideals of balance, alignment, and perfectionism. Directors Alma de Ricou and Manon Engel bring a high-fashion sensibility, drawing on experience with houses like Chanel, Dior, Jean Paul Gaultier, and Rick Owens to craft a glossy, captivating aesthetic. The piece combines entertainment and critique, prompting reflection on curated images and societal pressure around wellness.
Read at KALTBLUT Magazine
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