"The retirement of the bald, animated mascot used in Mr. Clean ads and on products since 1958 was announced in a social media ad posted Thursday. That ad features Mr. Clean standing behind a podium with a breaking news chyron flashing across the screen. After a career with zero stains on the record, he's ready for new adventures, the narrator says."
"USA Today reported that word of his departure is tied to another announcement coming March 4. The Procter & Gamble-owned brand reportedly has no plans to change Mr. Clean's packaging or branding. A separate social media post from Mr. Clean the character seemed to reinforce the notion fans could see him again down the road. If you're reading this, the rumors are true, that announcement said. I'm saying goodbye to the world of cleaning in pursuit of new hobbies."
The bald, animated Mr. Clean mascot, featured on products since 1958, is retiring from cleaning as announced in a social media ad. The ad shows Mr. Clean behind a podium with a breaking news chyron and says he is ready for new adventures. The brand assured consumers that products bearing his name will continue to operate. Social media peers including Old Spice, Brawny and Pillsbury sent farewell messages. The company called him Veritably and expressed support. USA Today linked the retirement notice to a March 4 announcement and reported no planned changes to packaging or branding.
Read at www.mercurynews.com
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