"You'll spearhead our company-wide shift to AI-first creative, building and operationalizing a pipeline that transforms how we conceive, produce, test, and analyze content across Performance Marketing, CRM, and Brand. This is about elevating team capabilities, driving innovation at scale, and setting a new benchmark for what creative can achieve. This role requires both strategic thinking and hands-on execution. You'll be shaping the future of creative work at Blinkist, delivering real impact while pushing the boundaries of what's possible."
"Turn current manual creative ideation & production process into AI-driven ad concepting for Meta, programmatic, UAC, ASA, and native Establish attribute tagging and auto-insights to continuously recommend winning concepts Optimize the in-house AI solution for creative success, keeping us up-to-date with the latest technologies Level-up localization for DE, PT, ES and potentially other languages Establish AI-powered cross-channel learning exchange & documentation Connect performance metrics to creative tests with the help of AI to inform ideation, and collaborate with the data team"
Blinkist connects people with ideas from leading authors and experts to broaden perspectives and spark understanding across personal and professional life. Over 32 million users rely on 15-minute read-or-listen summaries called Blinks. The role is a part-time, 13-month parental leave contract to lead a company-wide shift to AI-first creative. Responsibilities include building an AI-driven pipeline for ad concepting across Meta, programmatic, UAC, ASA, and native channels; establishing attribute tagging, auto-insights, and AI-powered cross-channel learning; optimizing in-house AI solutions; improving localization for DE, PT, and ES; and linking performance metrics to creative tests in collaboration with the data team.
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