"A week after the Taste of Temescal event on April 29, Tory Wentworth, the owner of Curbside Creamery, took to Instagram to complain that proceeds no longer benefit Oakland public schools and called out the event's organizer, the Temescal Telegraph Business Improvement District, for poor communication and unmet expectations. For Wentworth, the expense to the ice cream shop in donated product and staff hours was no longer worth it. We won't be participating in Taste of Temescal going forward, the May 6, Instagram post stated."
"By May 8, the post had more than 4,000 likes and was approaching 200 comments, sparking conversation about the event and the benefits to participating businesses. While Curbside is standing by its original statement and other event participants echoed Wentworth's sentiments, many other businesses that signed up for Taste of Temescal say they were happy with the outcome and had minor quibbles."
"Taste of Temescal was first held in 2009. At the event, attendees get a booklet that lets them stroll through the neighborhood getting small samples from various participating businesses. Around 50 businesses participated in this year's event. Curbside Creamery has been participating in Taste of Temescal every year since its sixth installment in 2015."
"Wentworth liked the event at the start because it felt like a good cause that everyone seemed happy with, he told Nosh. He said posters stated where the proceeds of the event were going, and the parents of the kids were always grateful. He also said that at these earlier events, Curbside would always get a volunteer at the shop who would help check off the passes to alleviate some of the demand on Curbside's staff and resources. Still, the shop would donate hundreds of dollars of product and time."
A week after Taste of Temescal on April 29, Tory Wentworth of Curbside Creamery posted on Instagram complaining that proceeds no longer benefited Oakland public schools. The post criticized the Temescal Telegraph Business Improvement District for poor communication and unmet expectations. Wentworth said the shop’s donated product and staff hours were no longer worth the effort and stated the business would not participate going forward. The post gained thousands of likes and many comments, prompting debate about the event’s value to participating businesses. Curbside said it would stand by its original statement, while some participants echoed the concerns. Other businesses reported satisfaction with the outcome and only minor issues. Taste of Temescal began in 2009 and features neighborhood booklets with small samples from about 50 participating businesses.
#local-events #small-business-participation #community-fundraising #oakland-public-schools #temescal
Read at www.berkeleyside.org
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