
"As a result, Dippin' Dots required separate storage units set apart from the freezers already placed in markets and groceries. In the beginning of the brand's history, the task of distributing the special freezers to franchise owners became a significant hurdle. Ultimately, the logistics and costs associated with getting the super-cold freezers to stores and distributors inhibited the brand's' growth into the grocery sector."
"While small business owners were figuring out ways to store and transport Dippin' Dots using freezer bags, dry ice, and ultra cold freezers, executives at Dippin' Dots turned back to the drawing board. In their effort to figure out ways to get the unique product into store displays, they came up with something new: Dippin' Dots Sundaes. The product carefully layers cookie pieces, traditional ice cream, and flavored toppings with Dippin' Dots."
Dippin' Dots must be stored at about -40°F to preserve their spherical shape and texture, while typical ice cream is kept near -10°F. The requirement for ultra-cold storage forced separate freezers distinct from standard market units, creating distribution and cost challenges for franchise and grocery expansion. Early sellers used freezer bags, dry ice, and ultra-cold freezers to move product. A packaged solution, Dippin' Dots Sundaes, layers cookie pieces, traditional ice cream, and toppings with Dippin' Dots to insulate and preserve the spheres, enabling wider retail availability while classic flavors remain in separate freezers.
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