"Known for its Americana and tradition-rooted vibes, the company is experiencing a moment on social media, accompanying the trending phrase "Ralph Lauren Christmas." But what is it about Ralph Lauren that makes people feel all warm and fuzzy? TikTok user and former Ralph Lauren employee Preston Konrad created (one of many) videos about what defines a Ralph Lauren aesthetic holiday."
"Ralph Lauren always comes back to the classics in terms of color (think: hunter green, oxblood, navy, cream, and khaki), patterns (tartan, plaids, and ginghams), and fabrics (wool, velvet, and tweed), and that's what makes the brand so timeless. This Williams Sonoma green tartan tablecloth looks similar to the Blackwatch plaid Konrad mentioned, but its pop of red brings a bit more Christmas into the equation."
Ralph Lauren Christmas aesthetic emphasizes classic colors such as hunter green, oxblood, navy, cream, and khaki. Patterns include tartan, plaids, and ginghams. Fabrics favor wool, velvet, and tweed for a timeless, heritage feel. Tartan and plaid function as grounding elements for tablecloths, lampshades, and other decor. Weathered or brushed brass provides warm, reflective metallic accents through bells, candlestick holders, silverware, chargers, or plates. Red velvet ribbon works well for tree bows and wreath accents. Victorian-era inspired green tartan linens and yarn-dyed cotton-linen blends offer heirloom-quality options within this aesthetic.
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