"Mild milk chocolate on the outside, with soft pistachio cream and crunchy, sugar-sweet kadayif strands on the inside to many consumers, Dubai chocolate is the epitome of sweet luxury. Sarah Hamouda, head of the Dubai-based manufacturer Fix Dessert Chocolatier, is credited with inventing the popular confection. With the help of influencers, Hamouda's creation took off on social media, marketed as a new, exclusive food trend that has spanned the globe."
"In Spain, Europe's largest producer, the areas of pistachio cultivation have increased fivefold since 2017. Pistachios are "an interesting fruit in terms of climate change" and could be "a good climate adaptation" for producers, said Stig Tanzmann, agriculture consultant for Bread for the World, a development organization affiliated with Germany's Protestant churches. But the reality is usually different because the trees require additional irrigation. "You have a climate-adapted plant, but then you irrigate to ensure the high yields you need in a high-priced market.""
Mild milk chocolate encases soft pistachio cream and crunchy, sugar-sweet kadayif strands in Dubai chocolate. Sarah Hamouda, head of Fix Dessert Chocolatier in Dubai, is credited with inventing the confection. Influencers and social media propelled the product into a global food trend, and homemade recipes have proliferated online. Average retail cost is about $8 per 100 grams. Surging demand since late 2023 drove a more than one-third rise in EU pistachio imports in 2024, with market value surpassing $1 billion. Pistachio cultivation has expanded rapidly, replacing other crops and increasing irrigation-driven water stress in dry regions.
Read at www.dw.com
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