Ykone Group, a prominent influencer marketing agency, has acquired a majority stake in Paris-based The Digital Prototype (TDP), enhancing its Bold Management arm. Founded in 2018, Bold Management operates in several major cities and represents more than 100 talents. TDP, known for managing 20 talents and executing 500 campaigns annually, will now function under Bold Management's umbrella, ensuring smooth operations and continuity for clients and talents. The move is set to strengthen Bold Management's position in the competitive European talent management landscape.
"We've always believed in cross-market synergy and international scale. With TDP, we're not only expanding geographically - we're bringing on board a like-minded team with an incredible reputation in the fashion and beauty space."
"This strategic move aims to strengthen Bold Management's presence in the market and enhance its talent portfolio as part of its ultimate goal to become Europe's leading talent management agency."
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