
"Starting on May 8, the automaker updated its North American configurator to introduce on Model Y Premium trims and exclusively on the Model 3 Performance."
"The move replaces the long-running Deep Blue Metallic, a staple for over eight years, and brings previously exclusive shades stateside. Marine Blue, a deep, rich oceanic hue formerly limited to Europe and Asia-Pacific markets, is now available on Model 3 and Model Y RWD and Long Range AWD Premium variants. Priced at a $1,000 upgrade-standard for Tesla's premium paints-it delivers a sophisticated, metallic finish that shifts beautifully under light."
"Tesla North America highlighted the change directly in an official post, confirming Marine Blue as the new flagship blue for non-Performance models. Frost Blue, on the other hand, is the real crowd-pleaser for enthusiasts. Previously reserved for the flagship Model S and Model X, this lighter, icy metallic shade is now offered at on Model 3 Performance and Model Y Performance trims."
"Performance buyers effectively get a premium color included in the base price, a smart perk that Tesla has extended to higher-end variants across the board. Early in-person sightings and configurator renders show Frost Blue's cool, modern vibe poppin"
Tesla expanded the U.S. color options for mass market vehicles by adding two new blue shades to the Model 3 and Model Y. Starting May 8, the North American configurator introduced Marine Blue on Model Y Premium trims and exclusively on Model 3 Performance. Marine Blue replaces Deep Blue Metallic, which had been available for more than eight years. Marine Blue is priced as a $1,000 upgrade and is available on Model 3 and Model Y RWD and Long Range AWD Premium variants, delivering a metallic finish that changes under light. Frost Blue, previously reserved for Model S and Model X, is now offered on Model 3 Performance and Model Y Performance trims, with Performance buyers receiving it as part of the base price.
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