EV bloodbath: US sales plunge as Tesla tightens its grip
Briefly

EV bloodbath: US sales plunge as Tesla tightens its grip
"The US electric-vehicle market is experiencing a significant contraction, with total sales down 27% year over year to about 216,000 units, indicating a brutal reality for automakers without federal incentives."
"Tesla's scale continues to translate into dominance, holding a commanding 54% share of the US market, while rivals like Ford and Volkswagen face steep declines in their EV sales."
"Toyota's EV sales jumped about 79% year over year, boosting its market share to 4.6%, showcasing that even in a declining market, there are opportunities for growth from a small base."
"The pattern is clear: low volume and high costs are crushing legacy automakers' EV ambitions, as seen with Ford's 70% plunge and BMW's over 60% drop in sales."
In Q1 2026, US electric-vehicle sales fell 27% year over year to approximately 216,000 units. Major automakers experienced significant declines, revealing the harsh market conditions without federal incentives. Tesla maintained dominance with a 54% market share, selling 117,300 EVs, while Toyota's sales increased by 79%. Ford's sales plummeted 70%, and other brands like BMW and Volkswagen also faced steep declines. The overall trend indicates that low volume and high costs are severely impacting legacy automakers' EV strategies, with only a few brands managing to grow in this challenging environment.
Read at www.businessinsider.com
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