"Nostalgia often comes with undertones of sadness, too, and NBC's reconnection with the NBA made me miss the late Bill Walton - a staple of its broadcasts through 2002 - even more. One flashback that didn't work and was actually kind of creepy? Using artificial intelligence to recreate the voice of Jim Fagan, who introduced the broadcast in the old days. Fagan, who passed away in 2017, had a distinctive, lively voice. Nothing about AI audio that I've ever heard is lively."
"Boston Celtics The network hit almost all of the right nostalgic notes before and during its debut broadcast, a double-overtime thriller between the Thunder and Rockets. As a teenager of the '80s, a New Englander, and someone who savors the Bird-Magic rivalry, I have to admit I find more happiness in reflecting on CBS's NBA broadcasts, with Dick Stockton and Tommy Heinsohn on the call, and Brent Musburger telling us, "You're looking live!," than I do for anything NBC did in the '90s."
NBC returned to broadcasting NBA games with a double-overtime Thunder–Rockets opener that leaned heavily into nostalgia. The telecast opened with John Tesh's "Roundball Rock," included starting lineup introductions and the national anthem, and evoked memories of past broadcasters. The return prompted longing for the late Bill Walton. An AI recreation of Jim Fagan's voice was perceived as creepy and lifeless. The opening-night studio show experienced technical problems, with Maria Taylor and Tracy McGrady suffering microphone issues. The broadcast combined effective nostalgic elements with notable execution flaws in audio and studio operations.
Read at Boston.com
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