Snowflake spends $200M to bring OpenAI to customers
Briefly

Snowflake spends $200M to bring OpenAI to customers
""Snowflake is committing up to $200 million to purchase access to OpenAI's frontier models and ChatGPT Enterprise over the course of the multi-year agreement," Baris Gultekin, Snowflake's vice president of AI, told The Register. "This reflects Snowflake's conviction that providing OpenAI technology to our enterprise customer base, at scale and with enterprise-grade reliability, is strategically important. It is a commercial commitment anchored in real AI consumption by Snowflake customers, not a speculative or symbolic partnership.""
""Snowflake customers have been able to use OpenAI models before, but this partnership is different in that it's a direct, first-party partnership with OpenAI, rather than mediated through a cloud provider," Gultekin told The Register. "As a result, it establishes deep, first-party integration of OpenAI's frontier models directly into Snowflake's governed AI platform, paired with a multi-year commercial commitment that ensures reliability, performance, roadmap, and GTM alignment.""
Snowflake will purchase up to $200 million in access to OpenAI's frontier models and ChatGPT Enterprise under a multi-year agreement. The integration brings OpenAI capabilities directly into Snowflake features such as Cortex AI and Snowflake Intelligence, enabling natural-language queries and processing of customer data. The partnership establishes first-party integration rather than routing through a cloud provider, and pairs engineering teams to build features using OpenAI Apps SDKs, AgentKit, and supporting APIs for shared enterprise workflows. The commercial commitment aims to ensure enterprise-grade reliability, performance, roadmap alignment, and real AI consumption by Snowflake customers.
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