Snapchat Adds Custom AI Lens Feature
Briefly

Snapchat Adds Custom AI Lens Feature
"Available for Lens+ subscribers, the Animate It Lens leverages Snap's internally developed AI video generation model to turn your ideas into short, shareable videos in seconds. Whether you want to animate a reaction, dream up a mini-movie, or turn a playful idea into a dynamic clip, Animate It allows you to create motion from pure imagination. It's interesting that this is based on Snap's internal AI video generation model, because thus far, Snapchat has largely relied on external AI tools to power its AI features."
"Whether you want to animate a reaction, dream up a mini-movie, or turn a playful idea into a dynamic clip, Animate It allows you to create motion from pure imagination. It's interesting that this is based on Snap's internal AI video generation model, because thus far, Snapchat has largely relied on external AI tools to power its AI features. My AI, for example, uses large language models from OpenAI and Google"
Animate It Lens is available to Lens+ subscribers and uses Snap's internally developed AI video generation model. The lens transforms user ideas into short, shareable videos in seconds. Users can animate reactions, create mini-movies, or convert playful ideas into dynamic clips, producing motion from pure imagination. The feature signals a shift toward employing Snap's internal AI capabilities for video generation. Snapchat has primarily relied on external AI tools for other features, with My AI using large language models from OpenAI and Google.
Read at Social Media Today
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