
"The veteran tech firm and the startup revealed the "AI native" moniker today, talking up how IBM-built "AI powered operations [will] create agility across the business and unify employee and guest experiences, setting a new benchmark for innovation in the aviation industry." These will be built, using IBM Consulting brain power, on watsonx Orchestrate, "bringing together 59 workstreams and more than 60 partners, including Adobe, Apple, FLYR, and Microsoft.""
"The collaboration promises a "personalized digital workplace powered by AI agents," which will "give employees a single, chat-first entry point to HR." The airline plans to double its workforce over the next year. Watsonx will also underpin an "AI-based concierge experience for employees that is trustworthy, proactive, contextually aware, and proposes next best actions for each persona interacting with guests.""
Riyadh Air upgraded its agreement with IBM to become an AI-native airline rather than merely digitally native. IBM will extend prior consulting work on digital and tech strategy to passenger services and core operations. AI-powered operations built on watsonx Orchestrate will unify employee and guest experiences and create business agility. The implementation brings together 59 workstreams and more than 60 partners, including Adobe, Apple, FLYR, and Microsoft. The airline will deploy AI agents for a personalized digital workplace with a single chat-first HR entry point and an AI-based concierge delivering contextually aware, trustworthy, and proactive next-best actions. Riyadh Air plans to double its workforce next year.
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