"Human creativity sets the vision. AI helps us see it sooner. Traditionally, going from design sketch to high-quality animation would have taken multiple teams multiple months of work. Now, this can all be done in less than a day."
"Through a partnership with AI startup Discom, GM has developed software that takes hand-drawn sketches from multiple angles and builds a full 360-degree model of the car. The tools can generate multiple visual variations, simulate camera movements, and create short animations showing how a vehicle might look in motion."
General Motors is incorporating artificial intelligence into car design, traditionally a human-centric process. AI tools can convert sketches into videos, suggest design modifications, and conduct aerodynamic tests, compressing the design timeline significantly. This innovation is crucial as vehicle development usually spans five to seven years, especially amid supply chain challenges and competition. Despite the rapid integration of AI, GM emphasizes that human creativity remains central to the vision, with AI enhancing the speed of realization.
Read at www.businessinsider.com
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