InMobi has launched the InMobi Choice Consent Management Platform (InMobi CMP), a self-service solution designed to help publishers seamlessly align with the rapidly changing global privacy regulations.
Offering the CMP for free as a self-service tool not only encourages organisations...to prioritise and comply with privacy regulations, but it also cultivates a culture of respecting user consent and data privacy across the digital landscape.
Staying ahead with support for the upcoming Global Privacy Platform (GPP) framework, the Digital Personal Data Protection Act (DPDPA) in India, and other emerging regulations is paramount. This CMP helps to ensure compliance, and helps unlock greater advertiser demand, resulting in increased monetisation potential, higher fill rates, and eCPMs.
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