Oura, a smart ring maker founded in 2013, has filed with the US Securities and Exchange Commission for an initial public offering. The company is reportedly working with Goldman Sachs, Morgan Stanley, JPMorgan Chase, and other financial institutions to transition from private to public. An insider expects the IPO later this year, though no date is available. Oura is valued at around $11 billion, supported in part by a recent funding round that raised $875 million. CEO Tom Hale said Oura has sold 5.5 million rings so far and expects revenue to rise to $1.5 billion this year, tripling 2024 results. Oura’s rings are noted for advanced technology despite the constraints of the form factor.
"We have been generally positive about Oura and its various smart rings. We called the Ring 4 a "technological marvel" that's "out ahead of its rivals." The company manages to pack a lot of tech into its rings, despite the inherent limitations of the form factor."
Read at Engadget
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