Yes, programmatic advertising creates a privacy liability, but it can be rectified with focused remedies that wont devitalize the internet economy, vs “banning surveillance capitalism.”
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2/ An instructive thought experiment: if we know someone was convicted of a crime via smartphone-scoped data, is it more likely that 1) the data was aggregated via the advertising bidstream, or 2) police simply confiscated the phone and looked through it?
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