"Instead of attempting to make the 3D social platform work for both VR and mobile, Meta is "explicitly separating" its "Quest VR platform from our Worlds platform" and "shifting the focus of Worlds to be almost exclusively mobile," Samantha Ryan, Reality Labs' VP of content, says in a blog post. The new approach sets Meta up to better compete with platforms like Roblox and Fortnite, which also offer user-generated experiences that can be played on your phone."
"Horizon Worlds originally launched for VR, but "to truly change the game and tap into a much larger market, we're going all-in on mobile." "We're in a strong position to deliver synchronous social games at scale, thanks to our unique ability to connect those games with billions of people on the world's biggest social networks," Ryan says. "You saw this strategy start to unfold in 2025, and now, it's our"
Meta is refocusing Horizon Worlds toward mobile while explicitly separating the Quest VR platform from the Worlds platform. The move follows Reality Labs restructuring that included layoffs, the closure of several VR studios, halted Supernatural content, and discontinuing the metaverse for work. The mobile-first strategy aims to tap a larger market by offering user-generated, synchronous social games playable on phones and to better compete with platforms like Roblox and Fortnite. Meta emphasizes its ability to connect those games with billions across major social networks to scale social gaming experiences.
Read at The Verge
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