How agents use kindness to navigate the 2025 housing market
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How agents use kindness to navigate the 2025 housing market
"According to the RCLCO Real Estate Market Index, industry sentiment has slipped into the stress zone with an RMI of just 37, down nearly 30 points since late 2024. Persistent inflation, interest rate instability, and geopolitical uncertainty continue to create whiplash for professionals in nearly every corner of real estate. Beyond the numbers, there's a deeper crisis unfolding: emotional exhaustion. Clients feel it. Agents feel it."
"At the same time, need in local communities is growing. Feeding America's Map the Meal Gap 2025 report shows that child food insecurity has spiked in many counties to as high as 50%, and 13.5% of U.S. households, nearly 18 million, struggle to put food on the table. This convergence of economic and emotional strain has created an unusual moment: one where the industry's next competitive edge might not come from a marketing strategy or a lead-gen tool, but from human decency itself."
The real estate industry faces legal pressures, shifting interest rates, and wary consumers, with RCLCO reporting an RMI of 37, down nearly 30 points since late 2024. Persistent inflation, interest-rate instability, and geopolitical uncertainty are producing market whiplash for professionals. Widespread emotional exhaustion affects clients and agents, amplified by housing shortages, affordability gaps, and layoffs. Community need is increasing, with Feeding America's 2025 report showing elevated child food insecurity and 13.5% of U.S. households struggling for food. Kindness—calm, compassionate interactions with clients, teams, and communities—creates stability, earns trust, and helps people make better decisions during volatile conditions.
Read at www.housingwire.com
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