Total spending at U.S. food service establishments is expected to rise 5.4% this year to $1.106 trillion, surpassing pre-pandemic levels. Restaurants are embracing technology, social media, and delivery options for growth.
Restaurateurs face challenges such as tech investments, labor costs, and food expenses, while also dealing with over a million unfilled jobs. Balancing high touch with high tech is becoming crucial for success.
Technology, including robotics in the kitchen, is seen as a significant part of the industry's future. Inflation is leading some consumers to opt for lower-priced dining options for better value.
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