"This project was the first fragrance bottle project that Mr. Miyake offered to me and the last project that he directly talked to me about," says the designer, who has worked with Issey Miyake Studio for over 30 years. This collaboration with Mr. Miyake holds great significance, as it marks a culmination of years of shared creative vision, blending tradition with innovation.
"For the bottle of the new perfume, I aimed to create a design that evokes the pure yet powerful energy of nature, universal yet new, like the future," says Tokujin. This sentiment emphasizes the intention behind the design—capturing the essence of nature while also looking towards innovation and sustainability.
The feel of a bottle with the look of a sculpture is a narrative that punctuates Issey Miyake's LE SEL D'ISSEY. The dynamic shape, which shifts from sharp lines to soft curves, mirrors the themes of nature and fluidity, asserting the interplay between form and function.
Even the shape of the bottle shifts because Tokujin Yoshioka envisions an ever-changing form for the project. When the user holds the perfume bottle, the sides create sharp lines; as they twist it, soft curves slowly dawn, creating a unique tactile experience.
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