The interactive media contract negotiations between SAG-AFTRA and video game studios have been ongoing since 2022 and have stalled due to disagreements over AI protections. Actors like Andi Norris fear that their motion capture work could be reduced to mere 'data', allowing game studios to create AI replicas without consent or compensation. This highlights the critical need for clear regulations and protections in an industry increasingly reliant on artificial intelligence.
Actors argue that current studio proposals only protect and compensate for digital replicas if the performance can be easily identified as theirs. However, this approach leaves significant loopholes, particularly for characters that are not vocal representations of the actor's own voice. Many characters are composites from various motion captures, which complicates the ownership and compensation issues related to AI-created digital replicas.
Andi Norris, a stunt performer known for roles in games like 'Resident Evil Village', expresses concern over her work being classified as 'data' rather than a performance. This concern is particularly significant given the collaborative nature of motion capture where performers bring characters to life, and thus should be recognized for their contributions beyond just the data their movements generate in an AI context. Without proper protection, the risk of exploitation grows.
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