McKinsey found 71% of consumers want individualized attention from businesses, leading to higher spending and future purchases. Twilio's report shows a personalized experience can impact 56% of shoppers to 'buy again.'
AI solutions assist in delivering personalized engagements efficiently. These tools enable tailored marketing approaches, ensuring authenticity without excessive costs.
AI applications in marketing, like predicting trends, enable customized experiences. Brands utilize AI to target audiences without relying solely on cookies, enhancing personalization efforts.
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