Principal product manager: Responsibilities and career insights - LogRocket Blog
A principal product manager leads the product team, sets vision/strategy, collaborates with teams, mentors, prioritizes features, and ensures alignment with business goals. [ more ]
What is design accountable for in a product company?
Designers and product managers must collaborate with various disciplines to create successful products.
Every discipline, including design, should be accountable for discipline-specific quality metrics and share responsibility for product success metrics. [ more ]
Leader Spotlight: Operating with the genie effect, with Matt Trevathan - LogRocket Blog
Matt Trevathan, Senior Vice President, Product Management SaaS at Nymbus, discusses the importance of narrowing objectives when collaborating with others to stay focused on what's important.
Trevathan used Myers-Briggs personality types to implement a personalization strategy at IBM and believes that innovation happens through a combination of technical talent and business perspectives. [ more ]
Leader Spotlight: The balance between assertive and kind leadership, with Josh Schoonmaker - LogRocket Blog
Leadership in modern tech requires a different approach, focusing on collaboration, strengths-based leadership, and balancing assertiveness and kindness.
Being an effective leader means driving the product forward while also genuinely caring for the people, creating loyalty and camaraderie. [ more ]
Leader Spotlight: Viewing loyalty as a commitment to the customer, with Josh Engleka - LogRocket Blog
At Lowe's, the team led by Josh Engleka, including Product Management and UX, prioritizes customer-centric approaches due to their dual role as employees and customers. [ more ]
Traditional infrastructure organizations face challenges in adapting to include product management and platform engineering, requiring a shift towards a customer-focused mindset. [ more ]
Traditional infrastructure organizations face challenges in adapting to include product management and platform engineering, requiring a shift towards a customer-focused mindset. [ more ]
Feature parity ensures a smooth transition when replacing a product with a new one, maintaining equivalent features to avoid disrupting user experience. [ more ]
What is a product specialist? Role and responsibilities - LogRocket Blog
Product specialists play a crucial role in having extensive knowledge about a specific product and assisting product managers in various responsibilities. [ more ]
Leader Spotlight: Thinking as though there are no limitations, with Mina Ghaani - LogRocket Blog
Mina Ghaani has a background in design and extensive experience in product management, leading international teams to bring new ideas to market.
She instills a supportive culture by encouraging wild ideas, prioritizing problem-solving, and focusing on geo-targeting for global product scaling. [ more ]
Leader Spotlight: Scholarships as a performance marketing channel, with Jelena Stajic - LogRocket Blog
Jelena Stajić transitioned from quality assurance to product management at ScholarshipOwl, leveraging QA experience in understanding user needs.
ScholarshipOwl evolved from matching students with scholarships to incorporating a B2B component as a performance marketing channel for brands. [ more ]
Unifying projects and products: The power of program management in martech | MarTech
Using a program-based approach in managing related projects, products, and activities ensures all aspects are considered and properly integrated. [ more ]
Leader Spotlight: Bettering learning velocity, with Jonas O. Klink - LogRocket Blog
Jonas O. Klink's journey spanning software engineering to product management, influential roles at tech giants like Google, eBay, Walmart, and WeightWatchers.
Thrive Market's focus on customer-centric, scalable solutions, and mission-driven approach to make healthy living easy and affordable. [ more ]
Leader Spotlight: Making magic with the right SDLC model, with Trevor Riley - LogRocket Blog
Adaptation is crucial for long-term success in product management.
Calibration of scrum ceremonies and artifacts is essential for fitting the software development life cycle to a company's resources and dynamics. [ more ]
Grazzy's Digital Tipping and Instant Earnings Disbursement Solution Now Integrates with Oracle Hospitality OPERA Cloud
Grazzy, a leading payments and rewards platform for hospitality and a member of the Oracle Partner Network (OPN), today announced its digital tipping enablement and instant tip disbursement solution is available on Oracle Cloud Marketplace and can be integrated with Oracle Hospitality OPERA Cloud.Oracle Cloud Marketplace is a centralized repository of enterprise applications offered by Oracle and Oracle partners.
Leader Spotlight: Getting the right type of conversion, with Marc Singer - LogRocket Blog
Marc Singer has a diverse background in notable organizations like NBC News before joining OrthoFi as Vice President of Product Management and Design.
OrthoFi focuses on connecting patients with quality orthodontists and dental practitioners, ensuring the right patient conversions by balancing barriers to conversion with flexible payment options. [ more ]
Illustrating the user experience with customer journey maps - LogRocket Blog
To truly understand customers, product managers must consider the entire customer journey - before, during, and after purchase.
Customer journey maps are useful tools for product teams, allowing them to identify problems, design experiences, and plan marketing campaigns. [ more ]
Polly appoints Cheryl Messner as chief customer officer
Polly, a leading provider of innovative mortgage capital markets technology, recently announced the appointment of industry veteran Cheryl Messner as chief customer officer (CCO).Messner, who has extensive experience and expertise in mortgage fintech, joins Polly as the company experiences significant growth and adoption in the industry.
Metrics are important for gauging the health of your product, including customer retention.
Churn is a measure of the number of customers a business loses over a certain period of time and is an indicator of customer satisfaction and loyalty. [ more ]
LawToolBox-NetDocuments Integration Unifies Lawyers' Calendars Across Outlook, Teams and NetDocuments
Time and advice, Abraham Lincoln famously said, are a lawyer's stock in trade.If so, then the two most important tools in a law practice may just be the calendar and the document management system.Through the calendar, the lawyer manages time, and through documents the lawyer dispenses and memorializes advice.
Law Students Are Reluctant To Use ChatGPT, Survey Finds. The Question Is, Why?
A recent survey of the legal profession confirms what may already be obvious to many, which is that the use of ChatGPT and other large language models by lawyers continues to grow, even as many remain concerned about the rate at which it is being adopted.Not so obvious, however, is that one group that is least likely to use generative AI is law students.
The Chrome Privacy Sandbox APIs Will Be GA For All Users In July
The world developed a vaccine for COVID-19 faster than Google has been able to get rid of third-party cookies from Chrome.But after delaying the deprecation of third-party cookies in Chrome multiple times, Google is sticking with its 2024 deadline.Google will make the targeting and measurement APIs in its Chrome Privacy Sandbox generally available for all users in July so developers can do scaled testing before the phaseout of third-party cookies begins next year, as planned.
Google's Product Studio: A Generative AI-Powered Image Maker
During the Google Marketing Live event, the tech giant announced the launch of Product Studio, a new tool that uses Generative AI to allow merchants to easily create product imagery.In a bid to give businesses more flexibility, brands will be able to use AI to create new images to be used on the Google platform.
Prog IO Las Vegas: Measuring CTV Requires A New Mentality | AdExchanger
As broadcasters do their best razzle dazzle routines at the upfronts, streamers and MVPDs alike, including Roku and DirecTV, are busy building programmatic ad tech stacks.Because, eventually, TV buyers and sellers are going to embrace programmatic more fully - and not just for the scatter market."Our philosophy is that every ad impression on TV, at some point, will be streaming," said Adam Markey, director of product management for Roku's ad platform, speaking at AdExchanger's Programmatic IO event in Las Vegas earlier this week.
Tencent Reports 11% Jump in Quarterly Revenue; Meta Begins Rollout of Meta Verified in UK
In today's ExchangeWire news digest: Tencent reports its fastest quarterly growth in over a year; Meta takes its paid verification service to the UK; and Google introduces a new policy requiring publishers in Europe who use its monetisation tools to comply with the Transparency Consent Framework.Tencent reports 11% jump for Q1 2023 Tech and entertainment conglomerate Tencent recorded an 11% rise in revenue for Q1 2023, signalling the fastest growth for the company in over a year.
AI-driven personalization-at-scale: The key to boosting fintech customer engagement and revenue
Personalization-at-scale is a key strategy for fintechs to deliver hyper-relevant products and services.Learn how top fintechs are delighting customers and building strong relationships with AI-enabled platforms and data sources in this VB Spotlight.Register to watch free on-demand!"There's a direct correlation between customers loving your products and revenue," said Bala Chandrasekharan, VP of product management at Chime.