#partnerships

#partnerships

X is presenting a pitch deck to brands focusing on AI, payments, content, and ad performance to attract partners. [ more ]

Arcadia raised $50 million in a growth round to expand community solar and use AI for new energy data applications.

Funding from Macquarie and other investors will drive product innovation and support Arcadia's commitment to meeting demand and driving climate innovation. [ more ]

Positive analyst recommendation led to Magnite stock surge by 11% following key partnership news with Netflix and Shopsense AI. [ more ]

Anzu prioritizes player experience and offers non-disruptive in-game advertising.

Anzu collaborates with Oracle Moat for ad tracking and viewability measurement, enhancing trust in in-game ad campaigns. [ more ]

Redwood Materials will recycle production scrap from GM's EV batteries, partnering with Ultium Cells for 10,000 tons annually, emphasizing eco-friendly recycling and material superiority. [ more ]

Billie Eilish announced a new tour in support of her upcoming album and is incorporating sustainability measures into her shows. [ more ]

LiveRamp's Q4 revenue exceeded expectations, driven by marketplace and subscription growth. [ more ]

TikTok files lawsuit against US government's ban bill, deeming it unconstitutional and challenging the deadline for a sale. [ more ]

PubMatic reported a 20% revenue increase in Q1 2024.

Company raised full-year revenue guidance expecting 12% growth.

Strong growth in CTV business and partnerships in commerce media. [ more ]

Netflix partners with ad-tech firms to boost automated ad buying. [ more ]

Netflix's ad-supported plan has 40 million users, partners with key platforms for advertisers, and plans to launch an in-house ad tech platform. [ more ]

Netflix has shifted towards embracing ad-supported tiers to make their services more affordable. [ more ]

Netflix to launch in-house ad platform by 2025, partnering with The Trade Desk, Google's Display & Video 360, and Magnite. [ more ]

Netflix's ad-supported tier now has 40 million monthly active users, showing rapid growth and technological advancements. [ more ]

Disney Plus and Hulu posted their first profit, marking a milestone for Disney's streaming business growth. [ more ]

Telly partners with streaming and media companies like Spotify, Microsoft, and Nielsen.

Telly offers free 4K TVs in exchange for user data to generate revenue. [ more ]

Hitting 1 million likes on TikTok opens doors to influence, partnerships, popularity, and loyal followers. [ more ]

TikTok is making significant announcements at NewFronts, including new partnerships and enhancements to Pulse for advertisers. [ more ]

TikTok is introducing new ad products to attract more marketers despite a potential U.S. ban. [ more ]

TikTok users discover and share new music content and artists on the app. [ more ]

TikTok partners with AXS for artists to sell concert tickets, expanding on efforts with Ticketmaster. [ more ]

Renda simplifies order fulfillment in Nigeria and Kenya via an end-to-end solution, securing $1.9 million for expansion and improvement. [ more ]

Successful startups need a mix of business-minded generalists and technical experts in founding teams for innovation and growth. [ more ]

Remain humble when entering the digital advertising market. [ more ]

Google focuses on CTV's aboveboard model compared to digital advertising, emphasizing the opportunity to start fresh without third-party cookies. [ more ]

X is focusing on showcasing trending content with cross-device compatibility in its new app to drive engagement. [ more ]

Roomvu partners with LeadingRE and Realty One to expand into the U.S.

Roomvu offers innovative video marketing solutions for real estate professionals. [ more ]

Apple is focusing on expanding AI expertise for on-device technologies. [ more ]

Apple is heavily investing in on-device AI technologies and exploring partnerships with key players like Google, OpenAI, and Baidu. [ more ]

Apple is focusing on building AI expertise, exploring product integrations, and potential partnerships with companies like Google and OpenAI. [ more ]

Apple will focus on generative artificial intelligence at WWDC.

Apple could potentially open its ecosystem to all AI developers for deep integration. [ more ]

Snapchat's recent staff shake-up has left publishers feeling adrift and confused. [ more ]

Snapchat launches Advanced Partner Program for agencies to create new ad solutions.

Partners will receive personalized training, support, and tools for managing ads. [ more ]

Retail media networks hosting upfront-style pitches to secure ad investment early.

The Home Depot rebrands its retail media to Orange Apron Media, to open new ad opportunities. [ more ]

Lyft partners with Oracle and Nielsen to enhance ad targeting and measurement

Lyft hires Brian Irving from Meta as CMO to boost advertising revenue [ more ]

Disney partners with Google and The Trade Desk to enhance advertising access on streaming platforms.

Launch of DRAX Direct aimed at simplifying ad buying and boosting effectiveness for brands. [ more ]